An Introduction to Buyer Personas

What is a buyer persona?  Why should you create one?  How should you create one?  You have questions, this video will give you some answers!

Create Your Own Buyer Persona

Now you can try your own by filling in the form below.  For corporate, government, association clients, you would need the B2B form (business to business).  For brides or non-professional reunion planners you would need the B2C form (business to consumer).

Once you hit submit, we will automatically email you a copy of your persona.  We recommend that you complete a persona for each one of your customer segments